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Erosion of national identity? the role of the international business environment in shaping the national identities of British and Russian business people

Gladkikh, Tatiana (2011)
Ph.D. thesis, University of Birmingham.

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Abstract

The essence of globalisation has been its influence on every aspect of post-modern social reality. However, little empirical research has considered how globalisation affects people’s perception of their national attachments. This study explores the interrelation between the international business environment and international business travellers’ understanding and construction of their national identity. By using data from 60 qualitative interviews with British (English and Scottish) and Russian business people actively involved in international business travel, the nature of their national belonging is compared and contrasted. The research identifies what constructs are employed in the research participants’ national identity claims and analyses differences and similarities in their articulations of their national belonging. Particular attention is paid to the role of the increasingly globalising international business environment in shaping the respondents’ local and cosmopolitan orientations. The study suggests that globalization affects the international business travellers’ perception of national self in two ways: while becoming more cosmopolitan they also grow more aware of their national belonging.

Type of Work:Ph.D. thesis.
Supervisor(s):Cooper, Julian M
School/Faculty:Colleges (2008 onwards) > College of Social Sciences
Department:Centre for Russian and East European Studies
Subjects:HC Economic History and Conditions
HF Commerce
Institution:University of Birmingham
ID Code:3164
This unpublished thesis/dissertation is copyright of the author and/or third parties. The intellectual property rights of the author or third parties in respect of this work are as defined by The Copyright Designs and Patents Act 1988 or as modified by any successor legislation. Any use made of information contained in this thesis/dissertation must be in accordance with that legislation and must be properly acknowledged. Further distribution or reproduction in any format is prohibited without the permission of the copyright holder.
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