Co-evolution of strategic alliances: an extensive co-evolution model and a study on opportunistic behavior

Charalampopoulos, George (2019). Co-evolution of strategic alliances: an extensive co-evolution model and a study on opportunistic behavior. University of Birmingham. Ph.D.

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Abstract

This thesis deals with an issue that is fundamental to strategic alliances. The issue is the tension between competition, the normal state of companies, and cooperation, the essence of alliances. The concept in that paradox is Co-Evolution model of strategic alliances, developed by ul- Haq (2005), that suggests three developmental pathways. From the literature we have, however, formalized a number of additional variables that we have co-joined with the ul-Haq’s pathways, so as to develop the Extended Co-Evolution model. This model is the ongoing product of our research. By introducing new variables and configuring them in different ways we have accounted for different alliance outcomes, and demonstrate that sometimes similar outcomes are produced by different variables or configurations thereof. We see the Extended Co-Evolution model as a purposeful diagnostic tool and as having some explanatory value in alliance’s behavior. The thesis as well examines two propositions; the paradox of confidence, trust and control and the notion of balance of trust. Trust and control issues have been identified by scholars and practitioners as critical success factors for the evolution of strategic alliances. Nonetheless we have executed a questionnaire survey of the relevant banking personnel across a number of European countries as well as conducted interviews with senior banking executives in Greece. These operations show a widespread recognition of our concepts, linkages and outcomes. This empirical endorsement, we feel, gives credence to the heuristic and diagnostic value of the Extended Co – Evolution model. Key words: Strategic Alliances, Alliances, Trust, Opportunism, Co-Evolution Model, Extended Co-Evolution Model, Strategic Intents, Banking, Europe

Type of Work:

Thesis (Doctorates > Ph.D.)

Award Type:

Doctorates > Ph.D.

Supervisor(s):